Branding

La Dinamo is a foundation created with the aim of encouraging and promoting the implementation of cooperative housing model under assignment of use. Croma participates in the creation of the name and design of corporate identity, as well as the development of the visual system in all media.

The name is an appropriation of the meaning of this object: a power generator. An engine of new projects, a tool capable of promoting new models.

The logo is created from two concepts: the idea of home / home / roof / shelter. The concept of chain of connection between people. The idea of collaborative project.